CMMA General Meeting in October is now VIRTUAL
Topic: B2B2C Marketing. Video Tour: Park Industries
B2B2C Marketing: How it's influencing your business
Do you have the information you need to reach new and or existing audiences? Do you have the “right” digital footprint? Let’s take a moment to look through the lens of Marketing and learn about the blurred lines that currently exist for Manufactures in B2B2C (Business to Business to Consumer) Marketing. We will then explore the formula for Amazon’s A+ content and learn how to bring these areas of practice to your business. Let’s go Amazoning!
SPEAKER: Penny Hanson, Business Growth Consultant, Enterprise Minnesota
Penny Hanson grew up in an entrepreneurial family where having your own family business was the norm, not the exception. For 25 years Penny worked in marketing for private, family owned, private equity, public, and start-up organizations, including Health & Home Technologies, SAS, Schwan's, Graco, Wagner Spray Tech and BF Goodrich. Her experience includes corporate marketing, branding, licensing, and strategic planning for businesses in consumer goods, durable goods, industrial and aerospace industries. She's particularly experienced with sales teams, art teams, social media strategy, content strategy, and domestic and international lead generation programs.
TOUR: Park Industries
Founded in 1953, Park Industries is North America's largest stoneworking equipment manufacturer. The 100% family owned company expanded to provide precision solutions for the metal cutting industry.
Join us for a hybrid tour of Park Industries on October 22, to include the opportunity for personal interaction and a look inside the facility via video. Duane Bryngelson, VP of Manufacturing, will be on hand to introduce the tour and facilitate a Q&A session following the tour. The tour itself will take place in the form of a well-done VIDEO TOUR
(towards the end of the general meeting).
Join Zoom Meeting
Meeting ID: 811 3509 4056
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